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SEO Video Marketing That Can Lead To Powerful Results

If you’ve been looking for ways to generate more revenue for your business along with bringing more credibility to it, then SEO video marketing definitely needs to be part of your marketing strategy. It is simply a great way to promote your business and gain the trust of your customers and potential customers.

In the past few years Google has given more relevance to YouTube videos within their search results. A simple search on Google will result in a few listings that include YouTube videos within the top results. As this trend continues now is the time for you to take advantage of it by creating videos for your business that relate to the products and services that you offer.

There are a few ways that you can go about doing this and I’ve outlined some of the types of videos that are most commonly used with SEO video marketing.

Option #1: Explainer Videos

This type of video focuses primarily on explaining a product or service. It can also be in the form of a tutorial. These types of videos when done correct can go viral based on the informational content. People search YouTube every day for tutorials, and if your video has great content it will result in more views and will give your business more exposure.

Option #2: Promotional Videos

If you are going to create a promotional video you’ll need to ensure that everything that is mentioned is indeed factual. Many videos are flagged daily that are believed to be misleading and commercially deceptive, so you’ll want to ensure that your video is done in such a way that while being promotional still builds trust and credibility.

Option #3: Slideshow Videos

These are the types of videos that you need to avoid due to the high level of flagging that occurs with these video types. A slideshow video usually is accompanied by music in the background and its entire focus is highlighting text with related pictures. These videos were very popular initially, but have recently led to a high level of flagging due to their low quality content.

Now that you know the three types of videos that are usually used in video marketing, you can now go ahead and start the process of determining your niche. That’s the first step you need to take when undertaking an SEO strategy.

Upon choosing your niche and determining your target keywords, then you’ll want to complete all the standard techniques that you use in traditional search engine optimization. This means that you need to focus on having keywords in your video title, body description, along with having your keyword as your video tags. YouTube also has the option for transcription, so you’ll want to include a transcription with your video that is optimized for your keyword as well.

With your video now optimized, the last step is to create quality backlinks to your video along with having social network signals. This simply means to get links from other sites pointing to your videos, along with having Facebook Likes & Shares, Twitter Retweets, along with Google + votes all directed to your video.

By following these simple SEO video marketing strategies, you’ll be on your way to a top ranking in both YouTube and Google for your chosen keywords.

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Doing Affiliate Marketing – Tips And Advice

Doing affiliate marketing is a great way to earn money on the internet – and it seems pretty straightforward. You partner with a site that sells a product or idea and post a link to their site on your site. If your visitors click on that link, you can earn income – either just for them entering the merchant site or for them making an actual purpose. Of course, nothing is as easy as this, so here are some marketing tips and advice to help you when you are doing affiliate marketing.

The first thing to remember is that to be successful at marketing, you have to have a site worth visiting. One of the best tips for doing affiliate marketing is to make sure you have a well-designed site with good content which relates to the products your affiliate or affiliates offer. There is a lot of competition on the net – so don’t think it’s as simple as just putting up any old site and joining affiliate programs. Over 95% of people who attempt affiliate marketing fail, because they don’t have enough good content to draw people to their site, or to keep them coming back.

If you are looking for doing affiliate marketing tips and advice, then you have to know – a great website is an essential, but it’s only the first step. When your potential visitors surf the web, they do so by typing queries into search engines such as Google, Yahoo, and MSN, which will return a list of results to you in order of their relevance and importance. Research shows that the vast majority of people will pick from the top 3 or 4 links a search engine returns on a query. Very few will venture further down the list, and only a tiny minority will look at search results beyond the first page.

If you have a website, you want it to be seen, not buried under thousands of other similar links. So the next step to ensuring success in doing affiliate marketing is to ensure that your site ranks higher than other sites (your competition). You do this with good Search Engine Optimisation (SEO). Simply put, website SEO is the method by which you improve the visibility of a website or page in the unpaid search results of the various search engines – your website SEO will determine where your website is on the list of results returned. To be successful at doing affiliate marketing you need to drive as much traffic to your site as possible. If you are looking at doing affiliate marketing, tips and advice, nothing will work if you don’t have your SEO taken care of.

Doing affiliate marketing tips and advice is largely common sense. Pick products you have an interest or background in, write content that people will want to read, and that is relevant to your affiliate. Don’t expect instant results when doing affiliate marketing. If you are following these marketing tips, and you have selected a good affiliate program, be patient. It may take a while before you see money come in. But don’t just sit back and wait when you are doing marketing – the best advice is to monitor trends carefully, and keep updating your site. If you put in consistent effort, and have your basics in order, you can be successful at doing affiliate marketing.

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