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Succeeding in business is synonymous with learning how to publicize yourself properly. You need to make your potential customers aware of your products and services to ensure that they recognize them as valid solutions to their everyday problems.The problem that many businesses face is that they don’t understand how to do this with the things that technology has made available to them. Most businesses are just starting to understand the importance of things like social media marketing and search engine optimization.The problem is that businesses that are just now investing in these practices are already miles behind businesses that invested in them from the first day they were available. That makes it hard to catch up.The good news is that local businesses have a shortcut available to them. By learning how to boost Google Places account, your businesses can become one of the top results for local searches.Let’s examine how to boost Google Maps rankings by looking at the factors that you need to pay attention to.1. Place Your NAP in the Correct PlacesWhen it comes to how to boost Google Places account, one of the most important acronyms you’ll ever learn is “NAP”. It stands for “Name, Address, and Phone Number”.It’s essentially how search engines like Google are able to recognize that someone is talking about your business in a local sense. By placing your NAP information in the right places, you’ll help Google associate the information it crawls pertaining to your business. This is just one of the ways you can learn how to boost Google Maps.2. Perform On-Site OptimizationLearning how to boost Google Places account can be as simple as learning how to optimize your already existing website. You need to ensure that the information that Google uses to match your business to your Google Maps listing is accurate on your business’s website.This is important even if you have multiple locations or franchises. You need to have your locations listed somewhere with the matching telephone number, address and name to allow Google to verify that your business is the right one.3. Create Local Buzz About Your BusinessThe third factor that helps to boost your Google Maps listing revolves around how popular your business is in a local sphere of influence. You need to have yourself, your customers and even other businesses talking about your business.This is how to boost Google Maps listings to the top spots. You’ll need every bit of buzz you can create about your business to ensure that your listing will rank that highly.The Importance of Google PlacesEnsuring that your business ranks highly when search engine users search for local results is key to promoting your business’s growth. It doesn’t matter if you’re a small business, part of a franchise or a large corporation that deals with local branches. You need the traffic, because it translates into both walk-in and digital customers.Don’t downplay how important Google Places can be to your business. Start working to boost your listings so that customers can find your business easier while becoming more aware of your brand.