The interior design career is a very exciting career. But if you decide to join this industry, it is better to know some of the important features of this industry. This will help you to know the pros and cons as also help you to get an idea of the kind of work that is needed to succeed in this field.In 2006, there were around 72,000 interior designers in the United States. Between 2006 and 2016, there has been stipulated to be a 19% growth in the field. To be successful in the interior design career, you need to be highly competitive and have organization and artistic skills.Two things that are very important in this field are experience and education. There is a lot of creativity, flexibility and variety in the profession. This profession requires a lot of challenges and there is no particular way to approach in this profession. This is one profession where you can customize your approach to suit your needs. But there are a few important things that you need to consider in this field.Do you want to go for design firms or be self employed? The U.S Bureau of Labor Statistics estimates that there a marked 26% of interior designers are self employed. Both kinds of jobs have some benefits and some disadvantages. There are some ways in which you can find out which kind of job suits you best.Work HoursWhen you work for a small firm or are self employed, work hours will vary widely. This means that you will be able to adjust your work hours according to your needs. But if you start your career with a job at a big design firm, then the work hours will be more strong and predictable. So if you like flexible work set up, and then you should go for self employment. But if you prefer the regularity and predictability of a set up work schedule, then you should go for design firms.EnvironmentAn interior design career needs opportunities. Needless to say, the opportunities are more in a large design firm. Both in terms of clients as well as equipments, you can hone your skills much better in a large design firm. The work environment is more comfortable. The equipments are more modern.Specialists and other firms have good contacts with large design firms. This means that the ways for your opportunity are many. So if you are beginning an interior design career, most of the time it is better to go with big design firms than to open own business.ClientsThis is a very important aspect of interior design career. The main stay of the interior design career is to have clients. Now in a big design firm, you might not have the right to choose which clients to take and which to turn down. You can do this if you have your own firm. But the problem there is that unless your firm becomes reputed, you might have problems in getting clients. Getting clients is the main focus of design companies.
How to Setup Your Google Analytics Account
Your main marketing tool and the “shop window” online is your website. But do you know how well it’s performing? How many visitors do you get every week? How many of those sign up for your email newsletter (opt-in to your email list)? Where do they come from, what keywords they searched before they reached your site?All this information is available for free in one of the most comprehensive marketing analytics tools online – Google Analytics. And best of all – it’s completely free to use! In this post I’m going to show you how to setup a Google Analytics account and your website conversion goals.The main reason we need to set up and track websites goals is to track website conversions.Every business website has a purpose: to sell products or services, to cross-promote another site, to engage users. The purpose is achieved when a user accomplishes some specific action, like watching a video, filling in an enquiry form, viewing a minimum number of pages, buying a product. It’s important to identify these milestones and give them values so you can track and measure the extent to which your users succeed.That success data is available in the Goals reports in metrics like Goal Completions, Goal Value and Goal Conversion Rate.Types of Google Analytics goals you can track:
Destination: the user reaches a specified web page or app screen.
Duration: the user spends a specified minimum amount of time on your site or app.
Pages/Screens per visit: the user views a specified minimum number of pages or screens.
Event: the user conducts a specified action, like viewing a video.
For newsletter subscription you can set up the Destination type of goal – webpage view. You need to set up for your email subscription form to redirect subscribers to a special page on the website “thanks for subscription”. Views of this page we are going to track.First you need to create a Google Analytics account if you haven’t got one yet. Then you need to set up a marketing “account” there for your business and accept their Terms & Conditions. In each account you can have multiple properties – I would usually set up a properly for each separate website a business has.Once your property has been set up, Google Analytics will give you a tracking code or a tracking ID that you can add to your website. If your website is powered by WordPress, you can install one of several excellent plugins – we love Google Analytics plugin by Yoast. Most of the plugins are free to use as well.After your plugin has been configured and code successfully added, Google Analytics should say that Tracking has been installed and it’s waiting for data. You can come back to check on your results in a few days to uncover answers to all the questions I showed you at the beginning of this article.What can you do with this data after you have setup your Google Analytics account?You can test improvements to your site to see what really works.
Name of your freebie or optin offer – reason to sign up for your list,
Position on the page – above, below, after header, within the page etc,
Having a pop up vs not having a pop up form, as well as having a text pop up offer vs a video opt-in offer,
Having a sidebar signup vs not having one, and positioning it differently within the sidebar.
The key to testing is you change only one variable at a time, leave it for a while, check your results. If you start changing several aspects at the same time, like adding a pop up, changing offer title, and adding a form just below the header – you won’t know for sure which of those improvements made the biggest difference, and which of the changes could actually be hindering the impact of others.The important part you will also need to set up is to configure goals for your website property – this is done through Google Analytics admin interface. You will need to set up a Goal for each conversion type you want to track – contact form enquiries, product purchases, newsletter subscriptions and so on. The simplest one to set up is your newsletter (email list) opt in conversion.You will need to choose a Goal of type page tracking and enter the URL of the page that subscribers see after they’ve signed up for your newsletter. If you haven’t got a page like that yet – you can add one to your site. In your newsletter provider you then need to add a setting that once someone signed up they should get redirected to this special page. How to do this varies from one provider to another, so you will need to check their specific help files.I’ve also created a video tutorial on how to use Google Analytics, which you can watch here: Google Analytics tutorial. So basically once someone completes a form on your site to sign up for the newsletter, they get automatically redirected to the confirmation page. And Google Analytics tracks views of this special page as conversions for your neswsletter opt in form. Within your goal analytics you can see what kind of traffic converts better – by filtering it by sources, keywords, demographics. Use this data to inform your other marketing strategies: guest blogging, social media, podcasting, keywords you optimise against, SEO.
Online lab report writing
A lab report is a fundamental document for any scholar pursuing scientific studies. This type of academic document serves numerous roles. Firstly, instructors use a lab report to assess the student’s understanding of scientific concepts. For instance, the instructor might be interested in assessing the student’s proficiency in hydrocarbons. Using lab reports, this objective is easily achieved by the instructor. The lab reports are also essential tools for developing the communication skills of scholars.
It is always pertinent for scholars to have adequate communication skills as they pursue their studies. For most instructors, academic essays are extremely essential towards the attainment of this goal. Through lab report, the scholar hones his ability to express ideas to different people. This aspect is extremely essential even within professional circles.
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